ATTENTION! THIS CONTENT IS A RUSSIP, SO IT MAY BE TRUE, BUT IT MAY NOT BE TRUE.
Bob Iger will rejoin the role of Disney’s CEO, succeeding Bob Chapeka. According to information posted online, Chapek stepped down after Disney management asked Iger to return from retirement to his former role. However, there is information that these may not be the last surprising moves in the near future.
According to The Wrap, citing a Disney source, Bob Iger will spend two years in this position looking to sell Disney to Apple. The former Disney CEO agreed that this would be a satisfactory solution for him: “He would be the last CEO in Disney history.” The source notes that Disney and Apple share similar brand identities and both companies would benefit from a merger. Disney is currently valued at $180 billion, and according to reports, the sale could face resistance from antitrust regulations.
Neither Disney nor Apple have commented on these reports at this time. It is worth recalling, however, that Igera has a past with Apple. He was a close friend of Steve Jobs, the founder of the company, and claimed that had it not been for Jobs’ death in 2011, the two companies would have merged.